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What is a Fan Engagement Token: The Emergence of Fan Engagement Tokens in the Entertainment Industry with Blockchain

From digital identity to decentralized finance, nearly every industry has explored the many possibilities of blockchain. The entertainment industry is no exception. Filmmakers, video game designers, and augmented reality developers are always looking for the next big invention, especially to enhance the fan experience. The more satisfied the fan, the more the fan will engage with a platform and spend on a product.

How can fan engagement tokens on the blockchain drive engagement, and in turn, further drive distribution in the entertainment industry? That is the million-satoshi question.

Here is an introduction on fan engagement tokens, including:


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Drew and Nate Garcia, collectively known as the Garcia Brothers, are well known, up and coming directors in Hollywood, currently repped by APA in Los Angeles, they most recently won “Best Film” at the San Diego International Film festival and also host a popular Hollywood Podcast called “The Garcia Brothers” interviewing some of Hollywood’s top players.

The Brothers recently invited Mogul Productions Film Head James Pratt onto the Podcast. James Pratt (Malibu Crush, On Halloween) a successful actor, director, in the industry with some serious credits under his belt.

During the interview, Pratt and the Garcia Brothers shared some exciting breakthroughs happening within the film industry, talked about current projects filming and how Covid is changing entertainment around the world in 2020. …


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Loyalty reward programs have become a necessary and integral part of the shopping experience. From the arm’s length of coupons at CVS to the grocery-store gas discount that takes 5 cents off a gallon, reward loyalty programs are everywhere. That isn’t new news. However, despite the reward industry’s tremendous impact on shopping, there are still improvements that can be made. Chiefly among them are security, transferability, expiration, and ownership.

Mogul’s STARS Rewards are uniquely positioned and designed to improve upon these industry pain points. …


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One of the most underestimated and underserved parts of the film industry is the power of the crowd. A strong community behind a big-ticket Hollywood project is powerful enough to demand changes to a film’s production design, or even transform the way a character is animated.

To see the power of community in film, look no further than Deadpool ($783.1M box office making it the highest-grossing R-rated franchise ever) or Sonic the Hedgehog (which also had a wildly successful $306.8 million tenure in the box office). …


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(Photo Credit: Ewan Kennedy @EwanKennedy19)

If you have purchased cryptocurrency in the past, chances are you’ve used a custodial wallet. Any Bitcoin exchange like Gemini or Coinbase or Paypal is considered to be custodial. Those third-party cryptocurrency exchanges offer to protect your crypto assets for you, but in doing so, you relinquish full control over those crypto assets. These are also referred to as hosted wallets by most regulators, it is where the private keys are managed by a trusted third party.

Not your keys, not your crypto.

You’ve probably heard that old custodial cliche a million times. Seasoned crypto veterans often harangue new users about storing crypto on custodial, third-party providers for that reason… key ownership. However, these custodial wallet providers often have the high UI/UX that users are already familiar with when they use other banking applications. It’s hard to stay away from custodial solutions, especially for those who are brand new to crypto; but the reality is that the user relies on that third party to responsibly manage their assets and provide their funds back to them when they request to move them from their platform. …


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The world has gone from the big blockbuster releases of movies like Harry Potter at midnight in theatres to families having 4 different streaming services with never-ending libraries. The film distribution process has changed dramatically over the last decade. The impact of the at-home, self-selection consumption model on the film industry is yet to be determined.

Yet, no matter the impact of streaming, there is no doubt that film distribution can benefit with more transparency. …


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People have been spending more time at home these days than ever before. If that sounds like you, chances are that you’re looking for something new to watch. Look no further than a movie about Bitcoin or cryptocurrency. The movies that we’re about to list fall all over the spectrum as far as critical acclaim goes. However, what’s truly cool about these movies about Bitcoin is that they were the first-movers. They were able to get the conversation going about blockchain and Bitcoin in the movies.

These movies are also good to recommend to your family. That way, whether you see each other virtually or in your home, the topic of Bitcoin can have some context to it. Movies are often a way for people to imagine something they were previously unable to see. Whether or not they have critical acclaim, films bring concepts to life that are hard to visualize, and very few people can do a better job of bringing something to life than a filmmaker. …


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David Cormican (Northern Rescue, Tokyo Trial) laughed when he was asked about problems that film finance faces. It wasn’t that he found the problems funny. Rather, what he found comical was the short time constraint he had to discuss the problems.

“We wouldn’t have enough time on this panel for that,” Cormican said.

He wasn’t kidding. For the next hour, four industry experts candidly spoke about the issues the industry faced, and how Mogul’s technology could improve it.

Other panelists included Emmy-Winner and Oscar-Nominated Producer Cindy Cowan (Miracle on 42nd Street, Smiley), James Pratt (Malibu Crush, On Halloween), and Mogul CMO Tracy Leparulo. …


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Regardless of affiliation or country, the accuracy of the voting process across the world is a question that remains on a lot of people’s mind. Problems came into question from many political parties about voter suppression, lost ballots, accusations of fraud, and long delays in election results.

Want to learn about how Mogul is using quadratic voting to improve the voting process? Visit our website to learn more.

Quadratic Voting & Blockchain’s Combined Potential

In the days following the 2020 election, crypto industry experts like Ethereum Founder, Vitalik Buterin, and Binance’s CEO Changpeng Zhao both commented on the opportunity for blockchain-based voting. …


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Today, the world’s centralized banks are printing money at unprecedented rates to plug the holes of a sinking global economy. Unlike before when national currencies were still pegged to the gold standard, most of the currency being printed today isn’t backed by anything at all. Decentralized solutions for alternative and more direct payments are emerging to bypass these antiquated, centralized systems.

Hence, decentralized finance (DeFi) has been one of the fastest-growing sub-industries of blockchain. In 2020 alone, DeFi’s Total Value Locked (TVL) grew from $660 million in January to over $11 billion in November; an increase of over 400%. Mind-blowing! …

About

Lisa Sun

President of Mogul Productions

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